insights

The Biggest Transformation Risk Is Leadership

Risk registers track budget, scope, and technology. The variable most likely to sink the project is the one rarely written down: the leaders sponsoring it.

Mherie Vic Palomo Prevendido
Mherie Vic Palomo Prevendido·Jun 5, 2026·4 min read
17+ industry awards · SEO, Paid Ads & Brand Growth · mherievic.com
Share
The Biggest Transformation Risk Is Leadership

I lead the growth and people side of our agency. So I sit in many rooms where teams talk about the risk in a transformation. The list always names the same suspects. Budget overruns, scope creep, technical complexity, vendor reliability. The biggest risk is almost never on the list. It is sitting in the room. It is the leadership team itself.

That is an awkward thing to say to the people who hired you. But I have watched transformations win and fail. The best predictor is not the tech or the budget. It is whether leaders are truly willing to change.

Why the conventional wisdom is wrong

Common wisdom frames transformation risk as outside work and technical. These are things that happen to the project from the outside. So leaders manage risk by checking vendors, padding budgets, and adding governance. What they rarely check is how they act. Yet that is the one thing with the most leverage. Transformation asks a company to change how it works. Companies take their cues from the top. If the people at the top are not changing, nobody below them will either.

Leaders back the transformation in public, then work exactly as before. That signals the old way is still the real way.

They hand the change to a project team and step back. They treat it as someone else's job rather than their own.

They want the results of transformation without the discomfort of it. They want the new outcomes and none of the new habits.

They guard the power structure the transformation was meant to shake up. The shake up now includes them.

What is actually true

Here is what is actually true. Transformation is a leadership behavior first. It becomes a company outcome later. Teams do not adopt new ways of working because a memo told them to. They adopt them because they watch their leaders do it first. Leaders can visibly change how they spend time, what they reward, and which old habits they drop. Then the company believes the change is real. When leaders stay the same, everyone reads the transformation as theater and waits for it to pass. They are right to.

This is why so many well funded transformations stall. The money was there, the tech worked, and the team was able. What was missing was a leadership team willing to be changed by the thing they asked everyone else to embrace.

The questions leaders avoid

The honest test of leadership commitment is not what they say at kickoff. It is what they are willing to give up.

Am I willing to change how I personally work, or am I asking everyone but myself to change?

Am I ready to lose some control or status if the new way shares it out?

Will I keep backing this when it gets hard, or only while it feels new?

Have I made it safe for people to tell me the transformation is not working?

What we see at TTGC

When we run transformation for clients, we read the leadership team before the org chart. The technical scope is usually solvable. The leadership posture often is not. The ones that stick share a trait. Leaders change how they act first, and in plain view. They show up in a new way, drop the old rituals, and let the new way reshape their own work. The ones that quietly fail look different. Leadership wanted the company changed around them while they stayed the same. So we now talk with sponsors early about what they will change. It is not a comfy talk, and not every leader welcomes it. But we name leadership as the primary risk, not the vendor or the budget. That is usually the most useful thing we do.

The honest take

If you are leading a transformation, the most important risk is not on your risk list. It is you. Before you check the vendor or the timeline, ask a harder question. Are you and your fellow leaders truly willing to change? That means giving up old habits, sharing control, and being uneasy in public. If the answer is yes, the rest is solvable. If the answer is no, no budget, platform, or consultant will save the project. The thing most likely to sink it is the thing backing it.

Sources

McKinsey & Company: research that shows leadership commitment is a top predictor of transformation success. mckinsey.com

TTGC — patterns across client transformation work.

Ready to work with Through The Glass Creatives?

Book a free Brand and Growth Assessment and see exactly how Mherie, Ravve, and the TTGC team would approach it.

Get Your Free AssessmentGet Your Free Assessment

Related reading: AI Transformation Is Mostly a Leadership Challenge · Most Transformation Projects Fail Before Launch

Results shared by Through The Glass Creatives Global and its founders are not typical and are not a guarantee of your success. Ravve Jay Prevendido and Mherie Vic Palomo Prevendido are experienced business owners, and your results will vary depending on your industry, effort, application, experience, and market conditions. We do not guarantee that you will achieve specific outcomes by using our services. Consequently, your results may significantly vary. We do not give investment, tax, or other financial advice. Case studies and client experiences are mentioned for informational purposes only. The information contained within this website is the property of Through The Glass Creatives Global - FZCO. Any use of the images, content, or ideas expressed herein without the express written consent of Through The Glass Creatives Global FZCO is prohibited. Copyright © 2026 Through The Glass Creatives Global FZCO. All Rights Reserved.