Paid Ads in Peru: How to Reach a Mobile-First Audience
Paid ads can grow a Peru business fast, but only if each sol is spent well. Here is how paid ads work in this mobile-first market, and how we make them pay off.
Peru's digital market is booming. We help you tap into it.
Why advertise in Peru?
Peru has 34.7 million people (DataReportal). Over 80% use the internet (DataReportal).
Social media reaches 81.6% of the population (DataReportal).
Mobile connections exceed the population at 108% (DataReportal).
Which platforms should you use?
TikTok leads with 28.3 million users (DataReportal). Facebook follows at 24.7 million (DataReportal).
YouTube has 21.7 million users (DataReportal).
LinkedIn and Instagram have 12.0 million and 11.3 million users respectively (DataReportal).
What is the internet speed in Peru?
Mobile speeds average 34.71 Mbps (DataReportal). Fixed broadband averages 220.93 Mbps (DataReportal).
These speeds support video and rich media ads.
How is Peru's economy performing?
The economy grew 3.4% in 2025 (World Bank). Growth is expected to moderate to 2.7% in 2026 (World Bank).
Private investment grew about 10% in 2025 (World Bank).
What are Peru's key sectors?
Mining is a major sector (Lloyds Bank Trade). Agriculture and agro-exports also drive the economy.
Tourism, retail, and e-commerce are growing rapidly.
How big is e-commerce in Peru?
E-commerce sales exceeded USD 15 billion in 2024 (PCMI). Growth is forecast at about 17% annually through 2027 (PCMI).
Frequently Asked Questions
Q: What languages should ads be in?
A: Spanish is the dominant language, spoken by 94% of the population. Quechua and Aymara are also official in some regions.
Q: How can we target Peruvian buyers effectively?
A: We use data-driven insights to identify high-value audiences. Our approach ensures your ads reach the right people at the right time.
Ready to grow in Peru?
Let us assess your growth potential with paid advertising.
Want hands-on help with this? Explore our Paid Ads service.
